Brand Talk With Rachel and Drew
Welcome to the ”Brand Talk with Rachel and Drew,” where we dive deep into the world of beauty, entrepreneurship, and salon success. If you’re a stylist, salon owner, or beauty enthusiast with big dreams, you’re in the right place. We’re here to unlock the secrets, strategies, and stories behind building million-dollar beauty empires.
Welcome to the ”Brand Talk with Rachel and Drew,” where we dive deep into the world of beauty, entrepreneurship, and salon success. If you’re a stylist, salon owner, or beauty enthusiast with big dreams, you’re in the right place. We’re here to unlock the secrets, strategies, and stories behind building million-dollar beauty empires.
Episodes
7 hours ago
E214 - The Proof Comes Before the Pay
7 hours ago
7 hours ago
20 min
Just because someone has been here a while doesn't mean they've earned a raise, and giving one anyway quietly eats a salon's already thin margins. Raises are earned, not given, and the proof always comes before the pay.
Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.
━━━━━━━━━━━━━━━━━━━━
► GET YOU TICKETS FOR SALON CON HERE
https://www.saloncon.live
► Check out the BYOB documentary!
https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw
► ATTEND A BRAND WORKSHOP (start here)
https://www.thebyob.com/discovery-session
► WORK WITH US + FREE TOOLS
Build your business (course): https://course.thebyob.com/business-edition
The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook
Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review
► WATCH + LISTEN
YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew
Podcast: https://themilliondollarsalon.podbean.com/
► FOLLOW
Rachel: https://www.instagram.com/rachelpaigexo
Drew: https://www.instagram.com/mdrewthomas
Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/
#salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue
DISCLAIMER
Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.
7 hours ago
20 min
5 days ago
5 days ago
40 min
The content you think is going to hit is usually the content that flops, because you are not your audience. Here's what we've gotten wrong and right running Meta ads, why static is beating video right now, and the offer that makes any ad actually convert.
Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.
━━━━━━━━━━━━━━━━━━━━
► GET YOU TICKETS FOR SALON CON HERE
https://www.saloncon.live
► Check out the BYOB documentary!
https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw
► ATTEND A BRAND WORKSHOP (start here)
https://www.thebyob.com/discovery-session
► WORK WITH US + FREE TOOLS
Build your business (course): https://course.thebyob.com/business-edition
The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook
Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review
► WATCH + LISTEN
YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew
Podcast: https://themilliondollarsalon.podbean.com/
► FOLLOW
Rachel: https://www.instagram.com/rachelpaigexo
Drew: https://www.instagram.com/mdrewthomas
Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/
#salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue
DISCLAIMER
Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.
5 days ago
40 min
Sep 25, 2026
Sep 25, 2026
32 min
Quiet quitting isn't just your team still clocking in while checked out, it's owners doing it to their own business without realizing it. Here's how to spot it, what actually causes it, and what to do when the person quietly quitting is you.
Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.
━━━━━━━━━━━━━━━━━━━━
► GET YOU TICKETS FOR SALON CON HERE
https://www.saloncon.live
► Check out the BYOB documentary!
https://youtu.be/MMkhk5ByhuU?si=K70WxcXmqluyFLAw
► ATTEND A BRAND WORKSHOP (start here)
https://www.thebyob.com/discovery-session
► WORK WITH US + FREE TOOLS
Build your business (course): https://course.thebyob.com/business-edition
The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook
Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review
► WATCH + LISTEN
YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew
Podcast: https://themilliondollarsalon.podbean.com/
► FOLLOW
Rachel: https://www.instagram.com/rachelpaigexo
Drew: https://www.instagram.com/mdrewthomas
Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/
#salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue
DISCLAIMER
Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.
Sep 25, 2026
32 min
Sep 21, 2026
Sep 21, 2026
47 min
Another big brand just went public and put its products in 600 Target stores, and salon owners are quietly wondering why their sales are up but their profit is down. Here's what's really happening to your margins, and the numbers you have to know to survive it.
Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.
━━━━━━━━━━━━━━━━━━━━
► GET YOU TICKETS FOR SALON CON HERE
https://www.saloncon.live
► ATTEND A BRAND WORKSHOP (start here)
https://www.thebyob.com/discovery-session
► WORK WITH US + FREE TOOLS
Build your business (course): https://course.thebyob.com/business-edition
The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook
Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review
► WATCH + LISTEN
YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew
Podcast: https://themilliondollarsalon.podbean.com/
► FOLLOW
Rachel: https://www.instagram.com/rachelpaigexo
Drew: https://www.instagram.com/mdrewthomas
Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/
#salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue
DISCLAIMER
Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.
Sep 21, 2026
47 min
Sep 18, 2026
E210 - The $15,000 Starbucks Customer
Sep 18, 2026
Sep 18, 2026
13 min
There are only two ways to grow a business: get more customers, or get the ones you have to spend more. Everything else is noise, and most people are so busy with the noise they never do the one thing that actually brings customers in.
Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.
━━━━━━━━━━━━━━━━━━━━
► GET YOU TICKETS FOR SALON CON HERE
https://www.saloncon.live
► ATTEND A BRAND WORKSHOP (start here)
https://www.thebyob.com/discovery-session
► WORK WITH US + FREE TOOLS
Build your business (course): https://course.thebyob.com/business-edition
The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook
Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review
► WATCH + LISTEN
YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew
Podcast: https://themilliondollarsalon.podbean.com/
► FOLLOW
Rachel: https://www.instagram.com/rachelpaigexo
Drew: https://www.instagram.com/mdrewthomas
Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/
#salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue
DISCLAIMER
Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.
Sep 18, 2026
13 min
Sep 14, 2026
Sep 14, 2026
13 min
Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.
━━━━━━━━━━━━━━━━━━━━
► GET YOU TICKETS FOR SALON CON HERE!!
https://www.saloncon.live
► ATTEND A BRAND WORKSHOP (start here)
https://www.thebyob.com/discovery-session
► WORK WITH US + FREE TOOLS
Build your business (course): https://course.thebyob.com/business-edition
The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook
Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review
► WATCH + LISTEN
YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew
Podcast: https://themilliondollarsalon.podbean.com/
► FOLLOW
Rachel: https://www.instagram.com/rachelpaigexo
Drew: https://www.instagram.com/mdrewthomas
Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/
#salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue
DISCLAIMER
Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.
Sep 14, 2026
13 min
Sep 11, 2026
Sep 11, 2026
41 min
Every brand that wants to work with you feels like a yes until it costs you your reputation. Jaye Edwards breaks down exactly how he decides who to say no to, how he negotiates, and the one contract term he always fights for.
► FOLLOW JAYE HERE!!
https://www.instagram.com/jaye_edwards
https://linktr.ee/jayeedwards?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAcGRvZgJleHRuA2FlbQIxMQBzcnRjBmFwcF9pZA85MzY2MTk3NDMzOTI0NTkAAaedHAWR5O0c6L-msbP52ZAqU4WBavdhIAglrlGwpdFKPqEB2tH3gg9Gs2mRZA_aem_AyhQyCf8edeThbiGB6KMFQ
Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.
━━━━━━━━━━━━━━━━━━━━
► ATTEND A BRAND WORKSHOP (start here)
https://www.thebyob.com/discovery-session
► WORK WITH US + FREE TOOLS
Build your business (course): https://course.thebyob.com/business-edition
The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook
Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review
► WATCH + LISTEN
YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew
Podcast: https://themilliondollarsalon.podbean.com/
► FOLLOW
Rachel: https://www.instagram.com/rachelpaigexo
Drew: https://www.instagram.com/mdrewthomas
Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/
#salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue
DISCLAIMER
Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.
Sep 11, 2026
41 min
Sep 7, 2026
Sep 7, 2026
34 min
Jay Edwards flew in from Australia, and a lot of the salon owners who follow us already know his work. His hardest lesson for owners still stuck behind the chair is that the control you grip so tightly is the exact thing keeping you trapped.
► FOLLOW JAYE HERE!!
https://www.instagram.com/jaye_edwards
https://linktr.ee/jayeedwards?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAcGRvZgJleHRuA2FlbQIxMQBzcnRjBmFwcF9pZA85MzY2MTk3NDMzOTI0NTkAAaedHAWR5O0c6L-msbP52ZAqU4WBavdhIAglrlGwpdFKPqEB2tH3gg9Gs2mRZA_aem_AyhQyCf8edeThbiGB6KMFQ
Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.
━━━━━━━━━━━━━━━━━━━━
► ATTEND A BRAND WORKSHOP (start here)
https://www.thebyob.com/discovery-session
► WORK WITH US + FREE TOOLS
Build your business (course): https://course.thebyob.com/business-edition
The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook
Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review
► WATCH + LISTEN
YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew
Podcast: https://themilliondollarsalon.podbean.com/
► FOLLOW
Rachel: https://www.instagram.com/rachelpaigexo
Drew: https://www.instagram.com/mdrewthomas
Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/
#salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue
DISCLAIMER
Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.
Sep 7, 2026
34 min
Sep 4, 2026
Sep 4, 2026
18 min
Being clear with your team is not the same as being mean, even though it feels that way at first. Here is how I give direct feedback every single day without the other person wanting to go cry in a corner.
Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.
━━━━━━━━━━━━━━━━━━━━
► ATTEND A BRAND WORKSHOP (start here)
https://www.thebyob.com/discovery-session
► WORK WITH US + FREE TOOLS
Build your business (course): https://course.thebyob.com/business-edition
The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook
Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review
► WATCH + LISTEN
YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew
Podcast: https://themilliondollarsalon.podbean.com/
► FOLLOW
Rachel: https://www.instagram.com/rachelpaigexo
Drew: https://www.instagram.com/mdrewthomas
Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/
#salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue
DISCLAIMER
Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.
Sep 4, 2026
18 min
Aug 31, 2026
E205 - Pay the Role, Not the Person
Aug 31, 2026
Aug 31, 2026
29 min
Time served is not a reason for a raise, and treating it like one quietly drains your business. Pay for the role and the results, not for loyalty or for the threat of someone walking out the door.
Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ACTUAL numbers & none of the hustle-harder noise. You bring the 10 percent only you can bring, and we show you the engine that carries the rest. If you are done trading hours for dollars, follow the show and start building something YOU own.
━━━━━━━━━━━━━━━━━━━━
► ATTEND A BRAND WORKSHOP (start here)
https://www.thebyob.com/discovery-session
► WORK WITH US + FREE TOOLS
Build your business (course): https://course.thebyob.com/business-edition
The AI Team Playbook (free): https://course.thebyob.com/ai-team-playbook
Leave a review + send a screenshot, get our BYOB Hiring Guide free: https://www.thebyob.com/review
► WATCH + LISTEN
YouTube: https://www.youtube.com/@Brandtalkwithrachelanddrew
Podcast: https://themilliondollarsalon.podbean.com/
► FOLLOW
Rachel: https://www.instagram.com/rachelpaigexo
Drew: https://www.instagram.com/mdrewthomas
Boulevard ambassador: https://get.joinblvd.com/ambassador-rachel-paige/
#salonownereducation #salonownership #salonowners #hairextensions #salonbusiness #productbrand #recurringrevenue
DISCLAIMER
Rachel and Drew are not CPAs, attorneys, insurance agents, contractors, lenders, or financial advisors. Nothing here is tax, legal, insurance, or financial advice, and it may be outdated or inaccurate. Verify everything yourself. For educational and entertainment purposes only.
Aug 31, 2026
29 min






